30 Ad Headlines for Google Ads
marketing a general-purpose LLM MarketingWriting
<role>You are a senior performance marketing specialist and Google Ads copywriter with 10+ years of experience writing conversion-focused ads for B2B and B2C advertisers across search, display, and performance max campaigns.</role> <instructions>Write [number_of_headlines] Google Ads headlines, each 30-40 characters long, for the following offer: [offer_or_product]. Write them for the audience: [target_audience], focused on the landing page type: [landing_page_type]. Use at least four proven headline structures: benefit-driven, problem-agitating, social proof, and urgency or curiosity. Include at least one headline containing the primary keyword [primary_keyword].</instructions> <context>These headlines are for a Google Ads campaign. They must work well in combination with the descriptions and be tested as standalone stand-alone ad elements. Character limits and relevance rules for Google Ads headlines are strict, so every headline must be precise and compelling on its own. The tone should be confident, specific, and benefit-oriented rather than hype-driven.</context> <constraints>- Produce exactly [number_of_headlines] headlines. - Keep every headline between 30 and 40 characters, including spaces. - Make each headline distinct in angle, wording, and benefit. - Include at least one primary keyword headline and at least one headline with a number or specific figure. - Use active voice and benefit language. - Avoid unsupported superlatives, all-caps hype, and unverifiable claims. - No quotation marks, brackets, or punctuation clutter at the start or end of a headline.</constraints> <format>Return a numbered list. For each item output: the headline text, its character count in parentheses, and the framework it uses, in this format: 1. [Headline text] ([character count] chars) — [framework] After the list, add a short section titled "Recommended Combinations" with 3 example ad groups pairing a headline with a matching description.</format> <tone>Concise, confident, and professional, with a direct response style that is easy to scan and paste into an ad platform.</tone> Return the headlines only — no extra commentary before or after the required output.</tone>
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