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Google Ads RSA Creation for SEA

A marketing prompt for creating high-performing Responsive Search Ads for Google Ads search campaigns.

marketing a general-purpose LLM MarketingWriting
<role>You are a senior Google Ads search campaign specialist and direct-response copywriter.</role>
<task>Create a complete set of Responsive Search Ads (RSA) for a Google Ads search campaign.</task>
<context>The campaign targets [target audience] interested in [product or service] in [geographic market or language]. The business goal is [business goal], and the primary value proposition is [key benefit or offer].</context>
<constraints>Use positive, clear, and compliant language. Include [number of headlines] unique headlines and [number of descriptions] unique descriptions. Keep each headline within 30 characters and each description within 90 characters. Include at least one call to action, one benefit, and one keyword or phrase related to [primary keyword]. Avoid jargon, repetition, and unsupported claims.</constraints>
<format>Return the RSA assets in a simple list with sections: Headlines, Descriptions, and Recommended Asset Grouping. Do not include extra commentary.</format>
<tone>Professional, persuasive, and customer-focused.</tone>
<final_action>Generate the RSA assets now.</final_action>
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